Following the success of the 11th Gumball rally from L.A to Miami Gumball 3000 has decided to reintroduce the planes and travel from London to New York in just 7 days. The 2010 route sees the drivers embark on a 3000 mile journey through Europe to Stockholm where the cars will be loaded up and flow to Bangor, Maine. The 2010 Rally is set to be one of the best yet...

The 2010 Gumball route will incorporate stops in Amsterdam, Copenhagen, Stockholm, Boston, Quebec, Toronto before arriving 7 days later in New York. These stops will embellish Gumball's core values of uniting people through popular culture and the language of the motorcar.

Showcasing 120 of the most fantastic cars ever built, including vintage, customised and luxury Ferraris, Lamborghinis, Rolls Royces, Aston Martins and Bugattis alongside America's finest muscle cars and today’s 'greenest' hybrid and electric vehicles of the future, the Gumball will create a spectacle for all to enjoy.

With crowds turning out last year in their hundreds of thousands to glimpse Hollywood's A-list participants and experience automobile heaven, when the Gumball festival comes to town in May 2010 the 'pomp and circumstance will also be fuelled with custom car displays and the added element of a live music series. Bands will be driving in the rally by day and performing live each night. Expect to see some major headliners and a few guest appearances as the tour unfolds!

*SUNDAY ONLY @ ISTS* 
For an early glimpse of past & present Gumball cars and guests make sure you're at ISTS on the Sunday!
Once again Gumball will be showcasing an array of exotic vehicles, taking to the track for 2-3pm.
Don't forget to visit their exhibition stand to purchase your own exclusive Gumball 3000 merchandise.